Japan’s Crypto ETFs May Arrive by 2028-Are You Ready?

Key Highlights

  • Japan’s Financial Services Agency is weighing rule changes that could let crypto assets be part of exchange-traded funds, with the earliest dream date of 2027-2028.
  • Industry leaders say Japan is behind the US, Hong Kong, and Singapore, where spot crypto ETFs are already drawing big institutional inflows.
  • If approved, crypto ETFs could attract up to ¥1 trillion and give both retail and institutional investors a regulated way to dabble in digital assets.

Japan is finally moving on crypto ETFs, but the pace is basically a leisurely stroll in a business suit while the rest of the world is sprinting toward the snack bar.

According to Nikkei, Japan’s Financial Services Agency (FSA) is weighing changes that would treat cryptocurrencies as eligible assets for ETFs. If those changes pass, Japan could see its first crypto-linked ETFs by 2028-a big moment for a market that has long kept digital assets at the edge of the financial party.

The plan would also bring stronger investor protections, because volatility plus retail money is basically a reality show with no commercials. Major firms, including Nomura Holdings and SBI Holdings, are preparing to launch products once regulators say yes, though any ETF would still need Tokyo Stock Exchange approval.

For now, discussions are preliminary. No confirmed timeline, no draft rulebook, and no formal approval process underway.

Japan vs. the World: The Turtle with a Flair for Drama

Japan’s hesitation sticks out as other big markets move decisively. The United States and Hong Kong cleared spot crypto ETFs in 2024, opening the gates for huge institutional participation almost overnight.

In the US, those products now hold near $120 billion in assets, underscoring how quickly demand materialized once regulatory barriers vanished.

The broader market has surged as well. Global cryptocurrency valuations have climbed to around $3 trillion, fueled by inflows from pension funds, university endowments, and state-backed vehicles that used to hide in the shadows. ETFs provide a familiar, regulated route into crypto, without the headache of custody or tech headaches.

Japan, however, hasn’t followed that sprint. Despite being an early crypto hub and home to a strong fintech ecosystem, the country has struggled to translate that into broad financial adoption.

That gap between global momentum and domestic policy is getting harder to ignore.

Why 2027 or 2028 Looks Realistic (Spoiler: Not Tomorrow)

At the WebX2025 conference in Tokyo, Kenji Hoki, head of KPMG Japan’s web3 and fintech division, explained progress is slow because tax and investment rules don’t currently let investment trusts directly hold crypto assets. Any change would require revisions to either tax policy or the Investment Trust Act itself.

Japan’s tax reform proposals are usually submitted at the start of each year. If regulators include crypto ETFs in their 2026 submissions and lawmakers approve them, the earliest practical launch window would be spring 2027. Even that timeline is optimistic.

He also pointed to supervisory guidelines and the lack of consensus within the industry as ongoing obstacles.

Pressure Mounts from the Industry

Executives in Japan’s asset management sector are getting louder about the risk of falling behind.

Tomoya Asakura, President and CEO of SBI Global Asset Management, warned that Japan is already losing ground to faster-moving jurisdictions.

“The earliest we can expect approval is two years from now. But that is still too late,” he said. “The US market has been moving very quickly over the past six months. In a year’s time, we can also expect to be significantly behind Hong Kong and Singapore.”

Asakura said Japan has made clear its intention to treat crypto as a legitimate financial asset, but execution has lagged behind policy statements.

One workaround? Allow Japanese investors access to overseas bitcoin ETFs through domestic investment trusts. That approach could be implemented through supervisory changes rather than full legislative reform.

“If this can be addressed by simply changing supervisory guidelines, that would be the quickest way,” he said.

Government Signals Are Shifting

There are signs the political mood is changing.

In January, Japan’s Finance Minister Satsuki Katayama publicly acknowledged the growing role of crypto ETFs in global markets, noting that in the United States, such products are increasingly used as inflation hedges.

She added that Japan must pursue more advanced fintech initiatives if it wants to stay competitive, comments widely interpreted as a soft endorsement of regulated crypto investment products.

Still, officials have been careful not to commit to specific timelines. The Financial Services Agency has not confirmed when or whether crypto ETFs will be approved, and insiders say discussions remain exploratory.

What Approval Would Change

If Japan eventually clears crypto ETFs, it would mark a real inflection point for the country’s digital asset market.

For everyday investors, the change would be practical rather than ideological. Instead of juggling exchanges, wallets, and private keys, they could gain exposure to bitcoin and other cryptocurrencies through regular brokerage accounts-the same way they buy stocks or funds today. That simplicity could bring a much wider segment of investors into the market.

Asset managers would gain an entirely new product category, and institutions would get a compliant route into crypto, avoiding custody and regulatory headaches.

According to estimates cited by Nikkei, crypto ETFs in Japan could attract as much as 1 trillion yen, or about $6.4 billion, in assets, depending on how quickly investor appetite develops and how the rules are structured.

Beyond the numbers, approval would carry symbolic weight. It would signal that Japan is ready to move past years of regulatory caution and reassert itself in a global market that has kept evolving without it.

A Signal, Not a Green Light

For now, Japan’s discussions represent intent rather than action.

The policy direction is becoming clearer, but legal barriers, regulatory caution, and the political process mean progress will be slow. Whether Japan moves in 2027, 2028, or later may ultimately determine whether it becomes a serious player in crypto finance or continues to trail markets that have already embraced digital assets.

What is certain is that the window is narrowing, and the rest of the world is not waiting for Japan to get its act together.

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2026-01-26 14:58