Most people in the crypto community seem to be taking X’s new restrictions on how news aggregators operate in stride. Nikita Bier reports that payouts to these aggregators have already been cut to 60% for this period, with another 20% reduction planned for the next one.
Why impose sanctions?
The problem is straightforward: creators are being overshadowed by accounts that simply repost content without adding anything new, which is lowering the overall quality of what people see. According to Bier, the issue isn’t about free speech, but about how the platform rewards content. The way the platform makes money has been exploited by accounts that flood feeds with old news, often labeled as “BREAKING.” This means that posts get attention not because they’re original or thoughtful, but because they’re repeated often, creating an unhealthy environment.
This approach works well here. People are getting fed up with constant “BREAKING NEWS” posts. Many accounts simply repost dozens of headlines daily, always labeling them as “BREAKING.” It’s really tiring to see. This change will help smaller accounts get more visibility.
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— Benjamin Cowen (@benjamincowen) April 12, 2026
X responds to unwanted behavior by focusing on its financial impact. This is particularly crucial in the fast-moving world of cryptocurrency, where there’s already too much information. Many accounts share the same updates almost simultaneously, creating a flood of useless noise instead of helpful insights. By decreasing rewards, X is pushing these accounts to improve their content or risk becoming irrelevant.
Benjamin Cowen’s reaction reflects a wider feeling of relief. He’s noticed how annoying it’s become to see so many pointless “BREAKING” news posts, and believes this change is positive for the platform. His point is logical: if people stop being rewarded for spamming, timelines will naturally focus on fewer, more valuable contributors.
Upside for beginners
This change could also have a ripple effect, giving smaller accounts – like those belonging to analysts and independent researchers – more visibility. With less spam from content aggregators, original insights will have a better chance of being seen, which could lead to a better understanding of the market and more thoughtful discussion, something that’s particularly important in this field.
This change isn’t without potential downsides. While some data aggregators help by quickly sharing and sorting information, overly severe cuts could lead to the platform losing valuable content along with the spam.
As a researcher, I’m observing a clear shift happening with X. They’re redefining what constitutes a reward within their system. This is significant because, in the world of cryptocurrency, attention *is* essentially currency, and a change to rewards fundamentally alters how the game is played.
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2026-04-12 13:02